As the Lead Designer at iHeartMedia in Loveland, I was responsible for creating and executing advertising campaigns across our ten in-house radio stations. During my tenure, I worked on key promotional campaigns, including the Phone Tag Flyaway, a call-in contest offering listeners a chance to see some of the industry’s biggest musicians, and The Chainsmokers Valentine’s Day Giveaway, which featured a trip to Las Vegas to see the duo live.

I oversaw all advertising and campaign collateral, spanning digital, print, and social advertising, as well as out-of-home (OOH) initiatives across the region. These campaigns resulted in measurable success, with a higher call-in rate driven by targeted social and OOH efforts. Additionally, our social media presence grew significantly, achieving 2.5x more followers, and contest registrations increased by 10% after the launch of our advertising efforts.